When you use the Site, we collect and/or process the following types of data:





a. Personal Data





“Personal Data” means any information relating to an identified or identifiable natural person. An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier. We collect Personal Data that you provide to us when you make a purchase; create an appointment; subscribe to one of our newsletters; contact us via phone, email, postal mail, or other means; chat with us on our Site; or respond to our communications to you (e.g., surveys, requests for feedback). This may include your first or last name, email address, social media usernames, telephone number, mailing address, billing address, payment information, organization name, geolocation information, or your IP address. We may also collect demographic information such as gender, nationality, ethnic origin, interests or preferences, business or company information, professional experience, educational background, professional or personal reference contact information, or social media URLs. In the European Economic Area (“EEA”), Personal Data includes an identification number, location information, and/or an online identifier.





If we combine or associate information from other sources with Personal Data that we collect through the Site, we will treat the combined information as Personal Data in accordance with this Privacy Policy. We take many precautions to protect your information, by implementing industry standard technical and procedural safeguards; but, you should keep in mind that the nature of information technology means that no website or Internet service can ever be completely error-free, or perfectly secure. We urge you to take reasonable steps to keep your private information secure, such as choosing a strong password and never sharing your password, and ensuring that all of your personal devices are kept up-to-date and patched.

b. Non-Personal Data





“Non-Personal Data” does not identify you, but provides insights regarding your use of the Site. We collect Non-Personal Data that may include information about your use of the Site, including but not limited to, Internet connection information, computer equipment information, web browser specifications, websites visited before accessing our Site, websites visited after leaving our Site, other similar information about traffic and usage as you navigate to, through, and away from our Site, chat interactions on the Site (including text exchanged during the interactions), donation amounts and frequencies, items purchased, purchase histories, information you post or otherwise submit to the Site, or emails you send to us.





Non-Personal Data that we collect may also include “Log Data.” Log Data refers to certain information about how a user uses our Site. Log Data may include the pages or features of the Site to which a User browsed and the time spent on those pages or features, the frequency with which the Site are used by a User, search terms, the links on our Site that a user clicked on or used, and related timestamps.





We use automated information collection tools, such as cookies and web beacons, to collect certain types of Non-Personal Data. You can set your browser to reject cookies, but that may limit your use of some convenience features on the Site. We also use Google Analytics and automated chat and email marketing software to provide services and website functionality to Users.





Personal Data and Non-Personal Data are collectively referenced as “Data.”





In some jurisdictions, such as the United States, an IP address may be considered Non-Personal Data. In the European Economic Area, for example, an IP address is considered Personal Data under applicable data protection laws. If this is the case, we process Non-Personal Data for the same purposes as Personal Data under this Privacy Policy.





c. Health Information





When you schedule an appointment, we will obtain sensitive information related to your health, which is defined as Protected Health Information (“PHI”) under the Health Insurance Portability and Accountability Act (“HIPAA”). We act in compliance with the federal healthcare privacy and security rules, such as HIPAA and the Health Information Technology for Economic and Clinical Health (“HITECH”) Act, when receiving and processing your PHI. You can learn more about our PHI data practices and obligations under our Notice of Privacy Practices.





d. Geolocation Information





You may choose to allow us to access your location by granting the Site access to your location when prompted. You may change this setting on your device or browser. We may also determine location information about you based on information in your Internet connection data or provided by your ISP (e.g., your IP address).





We do not respond to any questions concerning specific medical conditions. If you transmit such information, we will not intentionally release it or make it public, we cannot assure you that the information will be kept private.





e. Third-Party Social Networking Service(s)





If you choose to access, visit, and/or use any third-party social networking service(s) that may be integrated with our Site, we may receive your Personal Data and other information about you and your computer, mobile, or other device that you have made available to those social networking services, including information about your contacts through those services. For example, some social networking services allow you to push content from our Site to your contacts or to pull information about your contacts so you can connect with them on or through our Site. Some social networking services also will facilitate registration or enhance or personalize your experience on our Site. This includes if you “follow,” “like,” or link your social networking account to our Site. Your decision to use a social networking service in connection with our Site is voluntary. However, you should make sure you are comfortable with the information your third-party social networking services may make available by reviewing privacy policies of those providers and/or modifying your privacy settings directly with those networking Site/services.

For more information about our privacy policy, you can contact Zach Walters at zach@emorahealth.com.

We are located at 19 W 24th St. New York, NY 10010.